Brand Manager Sports Nutrition - Contract

£45-60k

South Coast

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Contract

Brand Manager Sports Nutrition - Contract

Can you hit the ground running and deliver results at pace? Are you interested in sports and nutrition, and available quickly to take on a challenging 12 month contract?

Covering two upcoming maternity leaves, we have two exciting Brand Management opportunities with an entrepreneurial and fast-growing sports nutrition company. Their best-in-class products have a reputation for quality and performance, helping athletes, cyclists and fitness enthusiasts to train, build strength & endurance. The brands are available in major UK retailers and on-line via DTC and on-line retailers.

The business is 2 years into an aggressive growth plan and is currently on track to deliver to ambitious targets. With some exciting influencer relationships and a number of innovation projects coming down the line, this a is a great time to join the team, working alongside highly motivated and ambitious colleagues.

Key objectives include;

  • Leading NPD and EPD product launches
  • Driving the UK DTC business
  • Managing and developing the current product portfolio
  • Developing comms and digital strategies
  • Managing and coaching a direct report

Specific Responsibilities include;

  • Creating and implementing the annual brand plan in line with the company 5 year strategy
  • Taking responsibility for the delivery of the brand revenue & profit
  • Creating and delivering a category leading innovation plan spanning EPD and NPD
  • Managing the promotional pricing strategy for retail and DTC channels
  • Building partnerships with complementary brands to help the brands punch above their weight and build awareness and engagement
  • Delivering market leading consumer insights through primary brand research and D2C database research
  • Supporting with the development of a best in class Events & Clubs programme to maximise the awareness of the brands from grass roots all the way up to semi-professional athletes
  • Working with agencies and internal teams to develop digital and website assets

Skills & Experience Checklist

These are roles for highly-motivated, high-energy, results-driven FMCG or consumer goods marketers with solid experience driving brand growth. Key skills include:

  • Track record of managing integrated comms campaigns across all media, working creatively with limited budgets
  • Proven track record of managing EPD and NPD
  • Strong influencing skills and the ability to manage key stakeholders to drive change
  • Highly results-oriented, able to identify key issues and find appropriate solutions to resolve them
  • Strong planning and organisational skills, able to manage multiple projects and deliver results quickly
  • Exceptional team-building skills, working effectively with others, and understanding different agendas
  • Appetite for learning – someone who absorbs new information and learns new techniques and approaches
  • Passion for nutrition and sport, ideally with some level of involvement in any type of sport/fitness
  • A people person who builds strong relationships internally and externally, inspiring and influencing those around you