Fabulous opportunity for an experienced FMCG brand marketer to take on a challenging 9-month contract requiring deep consumer insight and outstanding collaborative working skills.
Key responsibilities include developing and implementing brand strategies to meet sales and profit goals, executing annual brand plans and identifying market opportunities through consumer insights and competitive analysis. You'll manage key parts of the portfolio and drive specific brand initiatives, including product innovation, design and pricing strategies. In addition, you will oversee brand communications across digital, social media, and in-store channels, working closely with agencies to optimise marketing spend and maximise brand impact.
This role demands strong commercial acumen as well as significant project management and leadership skills. Our ideal candidate will have a background in FMCG with proven experience in brand marketing, ideally within the food industry.